Does letting your kid use the laptop give you that little knot of anxiety — wondering what might pop up on the screen?

WebSafe reads every page the way a person would — understanding context, not just matching a word list — and quietly steps in on images, comments and headlines before anything inappropriate ever loads. No blocklists to maintain, no record kept of where your child has been, and nothing for you to babysit yourself.

See how it works ↓
A news homepage with no filtering applied The same homepage with WebSafe blurring a sensitive photo and hiding a headline No filter With WebSafe
Live crop of a real news homepage Drag to compare

Simple to trust

No app to babysit, no list of banned sites to keep current — a philosophy about what a parent actually needs to see.

You see the pattern, never the page

Your dashboard shows a category and how often it came up — never the specific page, image, or words. That's not a limitation, it's the point: a running record of exactly what your child looked at would turn every conversation into cross-examination. A pattern — flagged for violence three times this week — gives you something to actually act on: a moment to check in or adjust a setting, without either of you having to relive one specific, awkward page together.

Real pages, actually filtered

Not staged mockups — screenshots from live sites, taken with WebSafe running.

Wikipedia's Gambling article with several paragraphs and an inline image hidden behind 'Hidden by WebSafe' labels
Wikipedia, mid-article

The Gambling article stays readable — only the specific paragraphs and inline image that cross this child's threshold are hidden, not the whole page.

YouTube comments under a video, most of them blurred out individually while a few stay readable
YouTube comments, one by one

Every comment is judged on its own — the graphic replies under this video are blurred while the ordinary ones next to them stay visible.

A YouTube video player fully blurred, with the page's address bar showing the video URL
A video, not just its title

This video was flagged and blurred entirely — WebSafe captures an actual frame from the video itself and scores what's shown, rather than trusting the title or a thumbnail that might not exist.

Where it still needs you

An Instagram account grid with four photos hidden behind 'Hidden by WebSafe' labels and one bikini photo still visible, uncaught

Four of the five photos on this account were caught and hidden automatically. One wasn't — you can see it, uncropped, above. We're showing you that on purpose.

No filter, this one included, catches everything every time. WebSafe is a strong second layer for the browsing your child does on their own — not a replacement for staying involved and having the conversation.

Strong filtering, privacy first. We never use your family's data — or even anonymised clicks on this site — to train WebSafe.

Built for how kids actually browse

Things WebSafe does that a blocklist can't.

Understands context, not just keywords

Text and images are read for actual meaning — euphemism, implication, visual content — evaluated fresh against each child's own settings, not matched to a static word list.

Block inappropriate websites

A built-in list of tens of thousands of known bad domains is blocked instantly, no setup required — plus your own domain block and allow lists for anything else you want to add.

Custom rules per child

Every profile starts with sensitivity defaults for age — violence, sexual content, drugs, gambling, hate speech, self-harm and profanity — fully adjustable from there, plus your own keyword lists (block, redact or allow) and domain rules layered on top.

Kids can't quietly switch it off

A child can request to unlink their browser, or ask for a short break (15 minutes to 4 hours) when something harmless gets caught — but either one needs a code that only ever appears on the parent dashboard, and a break switches itself back on when the time's up.

Insight without surveillance

You see the category flagged and the action taken — allowed, blurred or removed — never the actual page text, image or a browsing history.

Catches video previews and thumbnails

Inappropriate content in video previews is caught too, including thumbnails generated without a standard preview image.

Simple, per-family pricing

One plan, the full product — same AI-based filtering, same features, no paywalled functionality.

Free trial

Try it out, no commitment

NZ$014 days · up to 5 installs
  • Full AI-based filtering — text, images, video
  • Understands context, not just keywords
  • Blocks known bad sites instantly
  • No credit card required
Parent sign up / log in

Family

For the whole household

NZ$10per month · up to 5 installs
  • Full AI-based filtering — text, images, video
  • Understands context, not just keywords
  • Blocks known bad sites instantly
Parent sign up / log in

Each linked browser extension counts as one install — not each laptop. One laptop running WebSafe in both Chrome and Edge is 2 installs, not 1. Your 5 installs are shared across the whole family, however you want to split them — all 5 on one child's devices, one each across five kids, or anything in between.

Help us co-create WebSafe

Run into a site or a kind of content this doesn't handle well yet? Email support@websafe.nz and let us know which page you're worried about — we'll tune the product for it. WebSafe is built to adapt to real families, not the other way around.